Bard Who? Google Tackles Bing AI Problem With New 'Magi' Search Engine

Google CEO Sundar Pichai has already confirmed that a chat-basedAIwill eventually be integrated into Google Search, but the company is also working on a separate, AI-powered search engine,according toThe New York Times(Opens in a new window).

Google reportedly got spooked by reports that Samsung was thinking about dropping Google forMicrosoft’s Bingas the default search engine on Samsung gadgets. That followed the rollout of Bing AI, despite the fact that Google released its own AI chatbot,dubbed Bard.

It's early days for all these chatbots, though, anderrors abound. At Google, teams are now working on a separate search engine, known as Magi, which "would offer users a far more personalized experience than the company’s current service, attempting to anticipate users’ needs," theTimessays.

Employees have been testing out Magi and the public may get a first glimpse next month, perhaps at Google I/O. A Google spokesperson says the company "will share more details soon."

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Bard, meanwhile, is open for people to test in the US and UK. Sign up atbard.google.com(Opens in a new window).

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